The purpose of the project was to design two coffee packages, branding, and advertisements for our company. I chose to go in the hipster direction, with typically college students in mind for the audience. We all start off by drinking whatever coffee our parents preferred, but Death Before Decaf is definitely the go-to when you're on the hunt for your very own first coffee.

Coffee packaging, available in a variety of roasts to fit anyone's style

Coffee cups

Enamel pin of company's logo

Sticker decals

Reusable canvas tote bag

Product spreads

Fall 2019